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1924 January 19: Ziegfeld Follies Stars Make Radio Debut_jane 8 October 2013

From: Radio Digest Illustrated 19 Jan 1924

FOLLIES BEAUTIES HELP OPEN STUDIO

ZIEGFELD'S STARS MAKE RADIO DEBUT


Five Hour Novelty Program from Chicago Station Wins Wide Praise

Chicago - Appearing for the first and only time on a Radio program, a brilliant array of stellar entertainers from Florenz Ziegfeld's "Follies" recently initiated into the broadcasting field the new branch of Station KYW studio fostered and operated by the Chicago Evening American. The "Follies" cast performed through the courtesy of Mr. Ziegfeld.

Thousands of Radiophans from coast to coast, from far into Canada to the southern extremity of Dixie, stayed at the receivers until the wee hours while the program of the new studio, operated in conjunction with Westinghouse Station KYW, breezed through five hours of musical and theatrical features.

Reports Pour In during Program

Even while the program was in progress reports by telegram and telephone poured in from points far distant, praising the clarity of reception of the first entertainment sent over the equipment in the American quarters. Station KYW handled the program from the studio by means of a special sealed wire running from the newspaper plant.

Taking part in the main feature of the evening - the offerings of the "Follies" stars - were Miss Patricia Salmon, the cowgirl yodeler "found" by newspapermen at the Dempsey-Gibbons fight in Shelby; Gilda Gray, principal of the "Follies;" Elsa Peterson, Alexander Gray, Evelyn Law, singers; Virginia King, violinist; Jimmy Hussy, comedian, and Andre Tomes.

Yvette and her New York Syncopators, playing at a third theater in the city, furnished a further pep for the program, the early part of which was made up by such stars as Wendell Hall, Herbie Mintz, the Melodians and a score of others. William J. Clark, Radio editor of the American, closed the long program with a word of appreciation to the followers of the new studio.

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Just to tell the world that Ziegfeld's Follies can be heard as well as seen (and still be appreciated), the three ladies here shown helped initiate and dedicate the microphone of the new studio of KYW at the Chicago Evening American. And 'twas the first time the Follies have ever gone before "mike," but Flo wanted to help Mr. Hearst open his studio right. He helped. Left to right are a few of the beautiful helpers, Evelyn Law, Gilda Gray and Elsa Peterson.

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  • Claire - 1Reply
    Is it possible to find a recording of this broadcast? A family member was one of the performers.
  • historicalzg - 1Reply
    New album October 7, 2013: 1924 January 19: Ziegfeld Follies Stars Make Radio Debut
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